If your venue relies heavily on sports to book events and bring in the revenue, these “timeouts” can wreak havoc on your bottom line.
But there are places that experience lulls in sports seasons or days of the week when there aren’t any TV-worthy games playing - even New England experiences these. Here in New England, we’re pretty spoiled when it comes to sporting teams, sporting events, and pretty much anything else that has to do with sports in any way whatsoever. No qualifiers needed.” I hope that last quote makes you as happy as it makes me. Take it straight from the NRN if you don’t believe me, “Gentle readers, as you learn about these smart, resourceful executives, remember that this isn’t a women’s list.
As you take a look at the full list for yourself, keep in mind that this list wasn’t meant to highlight women specifically, its definition is the most influential people in hospitality. As for Union Square Hospitality Group’s chief culture officer, Erin Moran, she was chosen for upholding her belief that restaurant groups should put their employees first, allowing them to have full lives outside of their demanding work environments.
Commander’s Palace co-owners Ti Martin and Lally Brennan were selected for their ability to successfully maintain and build upon the legacy of their family matriarch, Ella Brennan. Maneet Chauhan, founding partner of Morph Hospitality Group, was chosen because of her innate ability to deliciously merge Indian cuisine with that of the American South she’s also widely known as a judge on the uber-popular cooking show Chopped. The yearly lineup includes NRN’s top 50 picks of the most influential people in the restaurant industry. Kudos to Tripleseat customers Morph Hospitality Group, Commander’s Palace, and Union Square Hospitality Group for making NRN’s 2019 Power List. You may have had your doubts recently but there are, in fact, good people in this world. Not in the form of a paycheck from festival curators (surprise, surprise), but from people like you and I who, after watching one of the documentaries, felt so bad for her they agreed to donate their own money to help replenish hers. Well fear not, she is getting her money back. For those of you that did, you’re sure to remember the innocent Bahamian restaurant owner who had to use her entire life savings in order to pay her staff back after she never saw a dime from the catering she supplied to would-be festival attendees. Most of us have seen at least one of the two documentaries released this month exposing the greed and lies behind the failed Fyre Festival. I’d say that’s evidence enough to start paying more attention to the signs. Once the owner decided to switch it up to a new illuminated sign, the restaurant’s sales increased by 16% in the first year and 32% the second year. Frenchy’s was lovingly referred to by locals as the restaurant next to the paint store because the paint store had a large neon sign and Frenchy’s, let’s just say, had something a lot less impressive. You can read all of their examples here, but there was one that stood out to me, the story of Frenchy’s Bistro in California. The Rail was nice enough this week to break down five of the most popular and successful sign types. I’m talking about the simple yet oh-so-important marketing tool, signage. It seems like we’re always talking about and touting outward marketing outlets like social media, but there are other means to grab the attention of prospective customers, and those means start and end at your venue. This week we’ll take a look at some easy ways to boost your venue’s visual presence and sales along with a shout-out to a few of the ladies that enhance the hospitality industry as well as to our very cold comrades in Chicago. Hello friends and welcome to another edition of Table-loids.